Your speech should be consistently persuasive in nature. Identify your audience,

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Your speech should be consistently persuasive in nature. Identify your audience, purpose, and thesis.
Plan your speech, considering what your introduction, main points, and conclusion will include. Gather information and evidence to support your main points and thesis. Determine what persuasive strategies you will use (ethos, pathos, and/or logos).
Type of Appeal Purpose Example
Ethos To appeal to an audience by establishing one’s credibility or authority on a topic Share professional qualifications, research, or publications relating to your topic to create confidence in you as a speaker.
Pathos To appeal to an audience by influencing their emotions Create empathy by sharing stories, showing pictures, or using analogies to illustrate a need or an impact.
Logos To appeal to an audience using logic, reasoning, or evidence that supports a claim Provide data, statistics, charts, and tables to support your point. Outline Speech
Using the Template, outline your speech, which should include an introduction, body (main points), conclusion, and transitions. Your outline should be 3–5 pages, excluding the reference page.
After you have established a premise, you will be able to generate main points to support this claim. Be sure to coherently organize these main points so that the audience can easily follow your flow of ideas. For this touchstone, you should create three to four main points to ensure clarity and timeliness when you deliver your speech in. Keep main points separate (transitions separate ideas) and balance the time spent on each point.
❒ I have selected a speech purpose that is persuasive.
❒ I have completed all aspects of the template, including the introduction, body (main points), conclusion, and transitions.
❒ I incorporated at least one visual aid in my speech outline.
❒ The introduction includes the thesis.
❒ The body includes my main points and support.
❒ I have selected sources that are credible and support that is relevant.
❒ I have included an APA-style reference page below my outline.
❒ I have used language that is appropriate to my audience.
❒ The conclusion summarizes my main points and repeats the thesis.
❒ I have answered each question using complete sentences.
❒ My outline demonstrates thoughtful consideration of each component of my speech.
❒ I have adhered to the 3–5 page length (excluding the reference page) and formatting requirements.
❒ I have read through the rubric and I understand how my speech will be evaluated.

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